About

Si Walker. The person behind The Prize Draw Company.

9 years at Crowdfunder UK. £22M+ raised. 100+ projects. The person who designed, scoped and championed the prize draw product on the platform.

Watch

The TED Talk

What crowdfunding is and why prize draws are the most powerful mechanic to come out of it.

Whilst at Crowdfunder, I designed, scoped and championed the prize draw product on the platform. Then my team and I raised millions for charities through prize draws.

That same mechanic has gone on to raise millions more on Crowdfunder. £Millions, plural.

If there is anyone in the UK who knows what goes into a successful prize draw, it's me.

I now use that experience to directly help charities, social enterprises, attractions, sports clubs, festivals, venues, food and drink brands, creators, influencers, and B2C brands learn about prize draws and add them to their income mix to great effect.

The Prize Draw Company exists because prize draws work. They raise money, they build audiences, and they do it fast. Most organisations just don't know how to run one properly. That's where I come in.

£22M+
Raised through crowdfunding at Crowdfunder UK
100+
Projects supported across charities, social enterprises, and more
9 yrs
As Head of Campaigns at Crowdfunder UK

Our six stage system

How we work with you.

Every client goes through the same proven process. No guesswork. No gaps.

  • 01 Audience We figure out where your audiences are, and where new ones might be.
  • 02 Prize We help you package the right prize to drive entries and headlines.
  • 03 Page Build a Crowdfunder page that converts and is fully compliant.
  • 04 Marketing Every channel, every message, every day planned.
  • 05 Live 14 days live. Monitor, adjust, no surprises.
  • 06 Post Draw Pick winners, nurture entrants, build for the next one.

Our six stage system takes you from zero prize draw experience to a successful first draw, then builds it into a repeatable income stream.

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